Measuring
Driving out with a tape for every enquiry
Measured from satellite before you even hear about it
ExclusiveLock your postcode area before a competitor does
More driveway jobs. Less admin.
DriveFunnel prices homeowners instantly from a satellite view of their driveway, follows them up and books their site survey for you, automatically. No new CRM to learn and no pile of tools to juggle. Just more booked jobs and fewer evenings on paperwork.
- Nothing new to learn
- We can set it up for you
- Works with what you already use
✓ Address✓ Your driveway3 Surface4 Your details5 Estimate
Draw around your driveway Use this outline
48.5m²Measured area
Choose your new surface
Your estimate
£6,800 to £8,200
Less admin
The jobs you used to do in the evenings, done for you
Every step between someone asking for a price and you turning up on site runs automatically in the background. You get a text when there's something worth your time.
Pricing
Typing up rough prices late at night
Priced instantly with your own rates
Chasing Exclusive
Ringing people who went quiet
Friendly texts and emails go out until they book or say no
Booking
Back and forth to find a survey slot
They pick a time that suits them, straight from the funnel
Data entry Exclusive
Copying details into your CRM or spreadsheet
The full lead is passed across automatically
Reviews Exclusive
Forgetting to ask happy customers
A review request goes out after every finished job
One link on your ads or website. Everything else runs in the background while you're on site.
The problem
Your ads get seen. Your phone doesn't ring.
Most driveway firms don't have the time or the know-how to build a high-converting funnel. So the ad sends people to a phone number or a basic contact form. Homeowners want a rough price before they talk to anyone, so most of them scroll on and never call.
Ad seen›"Call 01xxx for a FREE quote"›No price, no reason to ring›Scrolls past
Nobody wants to ring for a price
Calling a stranger on a Sunday evening to ask "roughly how much?" is a big ask. Most people won't, and you never know they were interested.
Tyre-kickers fill your diary
The people who do call often just want a number. You find out on the drive over that their budget is half the job.
Hours lost measuring dead jobs
An hour driving, half an hour with the tape, then a quote that goes nowhere. Do that three times a week and you've lost a working day.
Where DriveFunnel fits
It slots into how you already work
No new system to learn. DriveFunnel sits between the enquiries you already get and the CRM, diary or spreadsheet you already use, and does all the quoting and chasing in between.
Your traffic
- Google Ads
- Facebook and Instagram
- Organic search
- Your website
- Referrals
- Other enquiries
DriveFunnel
- Instant estimate
- Automated follow-up
- Survey booking
Your existing CRM
Booked surveys arrive with the full lead: address, area, current surface, chosen finish and the price they saw.
How it works
From ad click to priced lead in three steps
Homeowners do the measuring. You get a qualified lead with everything you need to quote.
14 Almond Gr
1Enter address
The homeowner types their address
Address autocomplete finds their home in a couple of taps, straight from your ad.
2Measured by satellite
They draw around their driveway
The satellite view zooms onto their home. They tap round the driveway and it's measured instantly. If the pin is a few houses out, they just drag the map.
Your estimate£6,800 to £8,200
Resin bound · 48.5 m²Tarmac removal
Book a free site visit
3Instant estimate
They pick a surface and see a price
Your prices, their driveway. They get a price range, you get the lead with every detail.
Two ways to get it
Your own funnel page, or on your existing website
Choose whichever suits your business. Both are branded with your logo, colours and prices.
Your own quote funnel page
We build and host a full, branded landing page for you. No website? No problem. Point your Facebook, Instagram and Google ads straight at it.
- Hosted at your own address, like quote.yourfirm.co.uk
- Built and tested for conversion, no web designer needed
- Perfect for ad traffic from Meta and Google
Add it to your existing website
Already have a site you're happy with? We embed the calculator on your current pages, so visitors get a price without leaving.
- Works with WordPress, Wix, Squarespace and custom sites
- One snippet, we can add it for you
- Matches your colours and fonts
Every plan includes setup. We build it with your prices, at no extra cost.
Not another complicated system
You lay driveways. We do the admin.
Most software for trades means a new CRM to learn, weeks of setup and a dozen features you'll never use. DriveFunnel is one link that quietly turns enquiries into booked surveys, and more money for you.
Most trade software
- A new CRM to learn and move everything into
- Dozens of features you'll never touch
- Weeks of setup and training your team
- Another login and another monthly bill
- You still have to chase every lead yourself
DriveFunnel
- One link on your ads and website
- Set up for you in about a week, if you like
- Runs in the background with nothing to learn
- Leads arrive by text, ready to call
- Plugs into the CRM, diary or spreadsheet you already use
See it on your home Exclusive plan
Show homeowners their new driveway before you visit
Once their survey is booked, homeowners can upload a photo of their driveway, trace it with a few taps and see it in resin, block paving, tarmac, imprinted concrete or gravel. Drag the slider to compare.
- Makes the job feel real, so more people book the survey
- The photo and chosen finish arrive with the lead
- Works on a phone in under a minute
Claire D., Livingston EH54
Lead from Facebook ad · 2 min ago
HotLead from Facebook ad · 2 min ago
Driveway48.5 m², front
Current surfaceTarmac
WantsResin bound
ExtrasDropped kerb, drainage
Price seen£6,800 to £8,200
Best timeEvenings
Better leads, less time
A homeowner who's seen the price is ready to talk
Someone who has measured their driveway, picked a material and still asked for a visit is a high-intent lead. The tyre-kickers filter themselves out.
Fewer wasted site visits
People who balk at a £6k range don't book. The ones who do already accept the ballpark.
Faster quoting
Area, current surface and finish arrive with the lead, so your written quote takes minutes, not an evening.
Arrive prepared
You turn up knowing the size, what needs digging out and the finish they want. The visit is a close, not a fact-find.
18:42Messages
DriveFunnel
New lead: Claire D., Livingston EH54. 48.5 m² driveway, tarmac to resin bound, dropped kerb + drainage. Seen £6,800 to £8,200. Best time: evenings. Tap to call.
To Claire, from you
Hi Claire, thanks for using our price calculator. Your estimate for a resin bound driveway is £6,800 to £8,200. Pick a time for your free site visit here.
Day 3 follow-up
Still thinking about your new driveway? Here are three resin driveways we finished near Livingston this month.
Instant alerts and automated follow-up Exclusive plan
You hear about every lead in seconds
An SMS and email reach you or your team the moment a homeowner finishes. Anyone who goes quiet gets a short, friendly follow-up sequence sent in your name.
Alert to you or your team
Name, number, driveway size, current surface, chosen finish, extras and the price they saw.
Estimate sent to the homeowner
Their price by text and email, in your branding, with a link to book a site visit.
Automatic follow-up
Recent jobs nearby, finance options and a nudge to book. Stops the moment they reply or book.
Warm lead reminder
If they keep opening your messages but haven't booked, you get a nudge to give them a call.
Your ads bring the traffic
Why most driveway ad clicks never become surveys
You've already paid for the click. What happens next decides whether it turns into a booked survey. Keep your ads exactly as they are and point them somewhere that converts. Brands shown are fictional examples.
Typical driveway ad
Where clicks go missingAD
Acme Driveways LtdSponsored
Central Belt based, Acme Driveways are driveway specialists. Call 01xxx xxxxxx for a FREE no-obligation quote
Acme Driveways LtdConstruction
Send message- The only next step is to ring 01xxx, and most people won't call a stranger for a price.
- "Send message" lands in an inbox while you're on site, and the lead goes cold.
- No price, so homeowners can't tell if it's £2k or £20k, and they scroll on.
- No landing page or estimate to keep interested people engaged.
- No follow-up for people who looked but didn't get in touch.
- No tracking, so you can't see which ads actually produce surveys.
The same ad, pointed at DriveFunnel
Built to convert
Links to your funnel
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Before![]()
After
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Your driveway price is waiting. Finish your quote in 30 seconds.5
EP
Example Paving CoSponsored
See what your new driveway would cost in 60 seconds. Pop in your address and we'll measure it from satellite. No call needed.
examplepaving.co.uk/priceInstant driveway price
Get my instant price● Lead tracked to source: cost per survey6
- Your ad offers an instant price, so the click has a reason to happen.
- The click opens your funnel, with their driveway measured from satellite in seconds.
- One low-effort next step: "Get my instant price" instead of a phone number.
- Contact details captured just before the price reveal, with an instant alert to you.
- Quote abandonment recovery and retargeting audiences bring back people who didn't finish.
- Every lead tracked to its source, so you know your cost per survey.
Your ads bring the traffic. DriveFunnel converts it.
Pricing
Convert more of the leads you already pay for
Every plan is set up for you with your own prices. Exclusive and Enterprise lock your area so no competing installer can use DriveFunnel there.
Starter
£299/month
Shared territory. Your quote calculator on your website, set up with your rates, with instant email lead alerts.
Exclusive Most popular
£499/month
5 postcode districts locked to you, white-label, the photo visualiser, SMS alerts, follow-up, analytics, calendar and CRM.
Enterprise
from £999/month
Regional lockout, unlimited websites, API and webhooks, and a dedicated account manager.
FAQ
What installers ask us
Less time on admin. More time laying driveways.
See the calculator your customers would use, then book a 30-minute demo. We'll show you how it would look with your logo and your prices, and we can set the whole thing up for you.
Contractor example page
Give online driveway quotes in seconds
With DriveFunnel, you add your own branded, instant-price journey to your website or ads. Homeowners measure their driveway from satellite, choose a finish and see their price, so you get ready-to-book survey requests 24/7.
Below is a live example of how DriveFunnel works for your customers. Try it exactly as a homeowner would.
This page is just an example of the homeowner experience
All products and pricing shown in instant quotes are for demo purposes.
Installers use DriveFunnel as a white-label, fully customisable tool on their website and use their own products and pricing. On request at setup, we match every price to your own quotes.
Everything here can be changed. The finishes, removal costs and extras below are examples. If you quote for something that isn't shown (porcelain, artificial grass, gates, fencing, patios or anything else), we add it with your own prices at setup.
The instant driveway estimation tool
Give personalised driveway prices, automatically
This is exactly what your customers would see, branded with your logo, colours and prices.
Example Paving CoYour logo, colours and prices go here
Step 1 of 5
Where's the driveway?
Start typing your address. We'll find your home on satellite and measure your driveway for you.
Try:
- Takes under 60 seconds
- No obligation
- Prices from Example Paving Co
Illustrated preview. Open the page outside the preview for real satellite imagery.
0m²Measured area
0 mEdge length
Step 2 of 5
Draw around your driveway
Mark the area you'd like quoted on the satellite view. It doesn't need to be perfect.
- Tap each corner of your driveway, going round in order.
- Drag any corner to move it. Tap the first corner (gold) to close the shape.
- Drag the white corners to the edges of your driveway.
- Drag a small dot on any side to add a corner.
- Double-tap a corner to remove it.
0 corners placed
- Drag the map to find your driveway.
- Zoom in with the + and − buttons, or pinch on a phone, until it fills the view.
- Switch back to Draw outline to mark it.
Not quite on your house? Satellite address pins can be a few houses out, especially on private roads and new estates. Switch to Move map to find your driveway, then back to Draw outline. You can switch between the two at any time.
Step 3 of 5
What currently covers this space?
Helps estimate removal costs.
What would you like instead?
Not sure yet? We'll show you a range across all finishes.
For installers: these are demo prices. You set your own price per m² for every finish at setup, and you can add any finish you offer.
Any extras?
Optional. Tap any you'd like included in your estimate.
For installers: you set your own prices for edging, drainage, dropped kerbs, steps and walls, lighting and anything else you offer. Each can be a fixed price, a rate per metre or a charge per unit.
When are you thinking of having your driveway installed?
This helps us plan your survey. There's no commitment.
Step 4 of 5
Where should we send your estimate?
Your price is ready. We'll show it on the next screen and send you a copy.
Step 5 of 5
Demo prices. On your funnel these match your own quotes, set up on request.
Your estimated price Estimate
This is an estimate, not a quotation.It's based on your satellite measurement and typical prices. Your final price is confirmed in a fixed written quote after a free site survey, once levels, drainage, ground conditions and access have been checked.
Change your answers:
Compare estimates for other finishes
What happens next
- Book your free surveyPick a date and time that suits you. It takes 30 seconds.
- Free site visitWe measure up and check drainage, levels and access. About 30 minutes.
- Fixed written quoteUsually within 48 hours, with no pressure to go ahead.
Book your free survey
When suits you for a site visit?
A surveyor from Example Paving Co will measure up, check levels and drainage, and bring samples. It takes about 30 minutes and there's no obligation.
Choose a day
Choose an arrival time
No time chosen yet.
Talk to Example Paving Co
Phone01234 567 890
Emailhello@examplepaving.co.uk
Or we can call you back at your preferred time ({TIME}).
For installers: on Exclusive and Enterprise, these slots come live from your diary and bookings go straight into it. On Starter, the chosen slot is emailed to you to confirm.
Your free survey is booked
- Confirmation sentWe've sent the details to your phone and email.
- Site visitYour surveyor measures up and talks you through finishes. About 30 minutes.
- Fixed written quoteUsually within 48 hours, with no pressure to go ahead.
While you wait: see it on your home Exclusive planUpload a photo of your driveway and see it in your chosen finish before the survey.
Change something:
Add a photo of your drivewayTaken from the pavement, looking at the driveway.
Click the arrows on the road to move. Drag to look around. Scroll or pinch to zoom.
Creating your new drivewayAbout 30 seconds. Other finishes are prepared at the same time.
See it on your homeExclusive plan
See your new driveway on your home
Take or upload a photo of your driveway. We'll show it in the finish you choose.
- Stand at the end of your driveway, on the pavement.
- Hold your phone sideways and fit the whole driveway in.
- Move the car first if you can.
Your photo is processed on your device and isn't uploaded anywhere in this demo.
For installers: this visualiser step is part of the Exclusive and Enterprise plans. On Starter, the calculator ends at the estimate and survey booking.
Stand in the right spot
- Click the arrows on the road to walk along the street.
- Drag the view to face your driveway, and zoom so it fills the picture.
- When the whole driveway is in view, confirm below.
Trace your driveway
- Tap each corner of the driveway in the photo.
- Touch any corner and drag it to move it. Double-tap a corner to remove it.
- Four corners works for most driveways.
0 corners marked
Your new driveway
Drag the slider on the photo to compare. Tap a finish to switch.
AI-generated concept image. Colours and patterns are indicative, and real samples are brought to your site visit.
Why installers put it on their website
A lead magnet that works while you're on the tools
Most homeowners leave a website because they can't see a price. DriveFunnel gives them a reliable estimate in under a minute, so they stay, leave their details and book a survey. And it doesn't have to stop at driveways: the same journey can price the other work your company does.
1
Turns browsers into enquiriesAn instant price is the reason to leave a name and number, day or night.
2
Prices your other services tooAdd patios, fencing, walls, gates or artificial grass, each with your own rates.
3
Bigger jobs from the same visitorHomeowners tick the extras they want, so you see the full job before you visit.
Example: one calculator, all your services
✓ Driveways✓ PatiosFencingGarden wallsGatesArtificial grass
Tell us what you offer at setup and we add each service with your prices, measurements and options.
For installers
Book a full demo with us
Grab a 30-minute demo for you and your team. We'll walk you through the platform on a personalised screenshare, shaped around your business and the things you want to see. Everyone likes a good show-and-tell.
- Tailored to your business
- Bring your whole team
- No obligation
Pricing for driveway installers
Turn more driveway enquiries into booked surveys.
Give homeowners an instant driveway estimate, follow up automatically and get them booked for a site survey, without chasing every lead yourself.
Your ads bring the traffic. DriveFunnel converts it.
Starter
For local, owner-run crews who want to speed up pricing.
£299/month
- Shared territory (no lockout): other installers in your area can use DriveFunnel too
- 1 website integration on your main business domain
- Built for your business: we set up your exact rates, removal costs, extras and service area
- Co-branded calculator (small DriveFunnel footer)
- Instant email lead alerts to your inbox
- No funnel analytics or lead source tracking
- No calendar integration (survey requests arrive by email)
- No CRM integrations (leads arrive by email only)
- Standard email support
Exclusive
For growing, multi-crew firms that want to own their local market.
£499/month
- Exclusive territory (5 postcode districts locked): no competing installer can use DriveFunnel there
- 1 website integration on your main business domain
- Built for your business: we set up your exact rates, removal costs, extras and service area
- White-label calculator (your branding only)
- Before-and-after visualiser: homeowners see their new driveway on a photo of their home
- Instant email and SMS lead alerts
- Automated email and SMS follow-up
- Funnel conversion analytics and lead source tracking
- Calendar integration so homeowners book survey slots straight into your diary
- Zapier and CRM integrations (Tradify, Jobber, Commusoft and more)
- Priority phone and email support
Enterprise
For multi-branch firms, large paving companies and franchises.
From£999/month
- Custom territory (regional lockout): no competing installer can use DriveFunnel in your region
- Unlimited website integrations across all your local domains
- Built for your business: we set up your exact rates, removal costs, extras and service area
- White-label calculator (your branding only)
- Before-and-after visualiser
- Instant email and SMS lead alerts, plus automated follow-up
- Funnel conversion analytics and lead source tracking, per branch
- Calendar integration across all branches and teams
- API and webhook access, plus CRM integrations
- Dedicated account manager and priority support
Setup included on every plan · 3-month minimum, then monthlyPrices exclude VAT. Territories are offered first come, first served.
Where DriveFunnel fits
We don't replace your marketing or your CRM
We make the traffic and enquiries you already have convert into more booked surveys. DriveFunnel owns the step from someone being interested to that person booking a survey, then hands them to your existing system.
Your traffic
- Google Ads
- Facebook and Instagram
- Organic search
- Your website
- Referrals
- Other enquiries
DriveFunnel
- Instant estimate
- Automated follow-up
- Survey booking
Your existing CRM
Booked surveys arrive with the full lead: address, area, current surface, chosen finish and the price they saw.
What DriveFunnel does
- Instant driveway estimates from satellite measurement
- Your own pricing for every material and job
- Automated SMS and email follow-up
- Quote abandonment and missed-call recovery
- Survey booking
- Conversion tracking, so your ad spend works harder
- CRM integrations
What it doesn't try to be
- An advertising agency or media buyer
- A full CRM
- Job management or project management software
- Invoicing or accounting software
- Full quoting software
Keep your ads, your agency and your CRM. DriveFunnel sits in between and converts more of what comes through.
FAQ
Pricing questions
See it with your own prices
Book a 30-minute demo and we'll show you the calculator set up for your business, with your surfaces and your rates.
Book a demo
Let's get your funnel live
A relaxed 30-minute demo with the team. No hard sell, just a look at how DriveFunnel would convert more of the traffic and enquiries you already get.
What we'll cover
- Your area and your jobsThe surfaces you lay, typical job sizes and where your leads come from today.
- Your calculator, with your pricesWe'll walk through the demo using your rates, so you can see the estimates your customers would get.
- Hosted page or your websiteWhich option suits you, and how it connects to your ads, tracking and CRM.
- Go-live planWhat we need from you (logo, prices, a few job photos) and your launch date.
Prefer email?
hello@drivefunnel.io
Not ready to talk yet?
Try the calculator exactly as a homeowner would.
Thanks, your demo request is in.
We'll be in touch within one working day.